70% of daily stock volume is algorithmic. Trading bots process 1,500+ filings per day — in 0.3 seconds. A poorly written 8-K scores 4/10 and gets ignored. An AXONIR-optimized one scores 9/10, triggers buy signals, and auto-distributes to 12 channels simultaneously.
Traditional IR firms were built for a world where journalists read press releases and called their buy-side contacts. That world is gone. Today, the first reader of your 8-K is a machine. Is your filing ready?
Your 8-K hits EDGAR and vanishes. No algo pickup, no price movement, no institutional attention. 12,000 impressions when you needed 120,000.
Legal boilerplate confuses sentiment engines. Positive earnings news reads as neutral to trading bots — because passive voice and long sentences kill sentiment scores.
Filed and forgotten. No Reddit. No Seeking Alpha. No YouTube. No Benzinga. Your story reaches 3 people and a parking lot server at a wire service.
Legacy IR firms charge $15,000–25,000/month to write press releases in Microsoft Word and email them to a list of contacts who don't trade micro-caps.
Your IR strategy checks every box but moves zero needle on market cap. Compliant, professional, and invisible. The worst of all outcomes.
Filing at 4:30pm on a Friday. Dense paragraph blocks. No forward-looking language. Bots score your filing in 0.3 seconds — and move on.
NLP-based trading systems scan every SEC filing the moment it hits EDGAR. They extract sentiment scores, keyword density, entity relationships, and forward-looking language — then fire buy or sell orders automatically. Your filing is being read right now. Is it optimized?
Bots weight the headline and lede. "Revenue grew" scores 2/10. "$10.8M revenue, +376% YoY" scores 8/10.
Passive voice registers as negative sentiment. Every long sentence is a scoring penalty.
"Expects," "projects," "anticipates" — these words add 1.2–1.8 points to algo sentiment scores.
Market-hours filings get 3× the algorithmic pickup of after-hours. Friday afternoon filings are dead on arrival.
Portfolio management systems scan for sector-specific terms. Missing them means missing institutional radar entirely.
Every service runs on our AI engine. You review, approve, and go live. We handle the rest — from writing to wire to Reddit to YouTube.
Every 8-K, press release, and earnings announcement scored against our 7-factor NLP model before distribution. Minimum 7.5/10 required — we rewrite until it scores.
Core Service · All PlansAgency account pre-configured. Your release hits 5,000+ newsrooms, Yahoo Finance, MarketBeat, and Zacks automatically. Wire costs bundled — no surprise invoices.
Core Service · All PlansCompliant posts to r/stocks, r/investing, r/smallcaps, r/pennystocks, and sector-specific subs. Full SEC Reg FD disclosure on every post. Wire first, Reddit second — always.
Signal + Alpha PlansCEO investor video scripted, recorded, edited, and distributed. SEO-optimized titles, descriptions, and thumbnails. Drives long-term organic discovery from retail investors.
Alpha PlanLong-form investment thesis articles distributed to 5M+ active investors. 2–4 articles per month depending on plan. Establishes your company's analytical credibility.
Signal + Alpha PlansDirect reporter relationships at Benzinga (2M readers). Yahoo Finance placement via GlobeNewswire wire. Same-day coverage on every material announcement.
Signal + Alpha PlansFree audit of your existing IR section + strategy to rank in Google, ChatGPT, and Perplexity. GEO (Generative Engine Optimization) ensures you appear in AI-powered search answers.
All PlansCEO/CFO script optimized for algorithmic transcription analysis. Analysts and bots process your call — we optimize for both audiences simultaneously.
Signal + Alpha PlansLive dashboard showing NLP scores, distribution logs, Reddit mentions, X reach, Seeking Alpha views, and volume correlation. Weekly report auto-generates every Monday.
All PlansEvery announcement triggers our automated distribution engine. No manual posting. No forgotten channels. Wire → social → editorial → AI search — all fire within 3 hours.
In January 2021, retail investors on Reddit turned GameStop into a $28B company in 14 days. AMC used the same community momentum to raise $230M+ in equity directly from retail investors and survive bankruptcy. This wasn't luck. It was a playbook — and every micro-cap company can run it.
The lesson: Retail investors are not dumb money. They can read a balance sheet, identify short interest, and coordinate buying. AXONIR gives your company the tools to build a retail community organically — compliantly, systematically, and at scale.
90-day framework for building compliant retail investor communities on Reddit. Includes the GME/AMC analysis, SEC compliance guide, and posting templates.
No spam. Includes monthly AXONIR Brief newsletter.
Names withheld at client request. Metrics independently verifiable via SEC filings and public trading data.
Wire costs (~$200–350/release via GlobeNewswire) bundled into every plan. Stripe auto-billing. Sign your service agreement online in 2 minutes.
✓ 3-month pilot available · ✓ Cancel anytime · ✓ Stripe billing · ✓ Online agreement
All channels fire automatically on every announcement. No manual work.
| Channel | Audience | Frequency | Starter | Signal | Alpha |
|---|---|---|---|---|---|
| GlobeNewswire | 5,000+ newsrooms | Per release | ✓ 2/mo | ✓ 4/mo | ✓ Unlimited |
| Yahoo Finance | 75M users | Via wire | ✓ | ✓ | ✓ |
| X / Twitter | Varies by $TICKER | 3–5/day | ✓ 3/day | ✓ 5/day | ✓ 5/day |
| StockTwits | 1M+ investors | Daily | ✓ | ✓ | ✓ |
| MarketBeat + Zacks | 8M+ users | Per release | ✓ | ✓ | ✓ |
| Reddit r/stocks + r/investing | 4M+ members | 2–3/week | — | ✓ | ✓ |
| Reddit r/smallcaps + r/pennystocks | 400K members | Weekly | — | ✓ | ✓ |
| Seeking Alpha | 5M+ readers | 2–4/month | — | ✓ 2/mo | ✓ 4/mo |
| Benzinga | 2M+ readers | Per release | — | ✓ | ✓ |
| YouTube Investor Channel | Organic growth | 1–2/week | — | — | ✓ |
| Substack + Motley Fool | 15M+ readers | Monthly | — | — | ✓ |
| AI Search / GEO | LLM audiences | Ongoing | — | — | ✓ |
| Est. monthly reach | 500K–2M | 2M–8M | 5M–15M | ||
When you're ready for mainstream financial media, we have the relationships and the pitch deck.
We draft and submit a compelling investment thesis to Mad Money's research team. Sector positioning, catalyst calendar, "why now" narrative. No guarantees — but a professional pitch with a real contact.
Targeted outreach to CNBC Fast Money, Squawk Box, and Bloomberg's small-cap producers. Media kit, executive bio, talking points, follow-up management. Best for genuine news catalysts.
Outreach to 15–20 boutique research firms covering your sector. Custom pitch deck, financial model summary, 3-month follow-up cadence. Goal: 1 new initiation per campaign.
Professional CEO investor video (10–15 min), scripted, recorded, edited, distributed to YouTube + IR page + social. SEO-optimized for financial YouTube search.
We identify the 3–5 small-cap investor conferences most relevant to your sector. Booth materials, one-pager, CEO talking points for LD Micro, Planet MicroCap, OTC Markets, Benzinga Small Cap.
Full narrative redesign — AI-written, bot-optimized, visually designed. Delivered in PDF and PowerPoint. Scored against our NLP model before delivery.
We move fast. Your Nasdaq compliance clock doesn't wait for 6-week onboarding timelines.
We score your last 3 filings for NLP readability. You see exactly what trading bots see — in 48 hours, at no cost.
Review and e-sign your service agreement online. Pay via Stripe. Done in under 10 minutes — no PDF back-and-forth.
Deep-dive call with your CFO/CEO. We learn your story, milestones, and calendar. Content plan built same day.
Our engine writes. Your team reviews (or fully delegates). Every piece scored before it leaves our platform.
Weekly analytics: reach, NLP scores, Reddit mentions, volume correlation. Real metrics that actually matter.
SEC-compliant IR agreement. Review everything before committing. E-sign in 2 minutes.
Add your card once. Auto-billed monthly. No invoices to chase. No surprise wire fees.
Month-to-month after kickoff. Cancel from your dashboard. No calls. No penalty. No guilt trip.
Stripe handles all payment security (PCI DSS Level 1). Your data never touches our servers.
GlobeNewswire agency account pre-configured. Press releases go out without you lifting a finger.
Content calendar, distribution logs, NLP scores, billing history — one real-time client portal.
Traditional IR firms write for journalists. We write for trading algorithms — and then distribute to both.
| Capability | AXONIR | MZ Group | The Equity Group | PCG Advisory | DIY |
|---|---|---|---|---|---|
| Starting price/month | $3,500 | $20K+ | $15K+ | $8K+ | $0 (your time) |
| AI-optimized filings | ✓ Core feature | ✗ | ✗ | ✗ | ✗ |
| NLP algo scoring | ✓ Every release | ✗ | ✗ | ✗ | ✗ |
| Reddit distribution | ✓ Compliant, systematic | ✗ | ✗ | ✗ | Manual (risky) |
| GlobeNewswire wire | ✓ Bundled | ✓ Extra charge | ✓ Extra charge | ✓ Extra charge | ✗ |
| Seeking Alpha articles | ✓ 2–4/month | Occasional | ✗ | ✗ | ✗ |
| YouTube management | ✓ Alpha plan | ✗ | ✗ | ✗ | ✗ |
| GEO / AI search optimization | ✓ Alpha plan | ✗ | ✗ | ✗ | ✗ |
| Cancel anytime | ✓ Month-to-month | 12-month contract | 12-month contract | 6-month contract | ✓ |
| Online agreement + Stripe | ✓ Fully automated | ✗ Manual invoicing | ✗ Manual invoicing | ✗ Manual invoicing | N/A |
We eat our own dogfood. At $20M ARR, AXONIR will file for a Nasdaq listing — and use our own AI filing optimization, Reddit distribution, and 12-channel amplification engine to drive the IPO. Every tool we sell you, we'll use ourselves.
*Simulated future state. Not a financial projection. AXONIR intends to list on Nasdaq once eligibility requirements are met.
"We filed our Q3 earnings the old way — 6,000 impressions, no Reddit mentions, stock flat. AXONIR rewrote and distributed our Q4 filing. 140,000 impressions on day one, 18 Reddit posts, 3× average volume. Same news. Different result."
"Our IR firm was charging $18K/month and handing us PDF reports nobody read. AXONIR is $7,500/month and I get a live dashboard showing Reddit mentions, algo scores, and Seeking Alpha views in real time. It's not even close."
"I was skeptical about Reddit being a serious IR channel. Three months in, we have 200+ organic Reddit mentions, institutional analysts are citing the retail community as a 'sentiment signal,' and our average daily volume is up 2.8×. I'm a convert."
No commitment. No sales call. We analyze your last 3 8-Ks or press releases against our NLP model and show you exactly what trading bots are seeing. You'll get a scored report with specific rewrite recommendations — whether or not you become a client.
NLP scores for each filing, specific weaknesses identified, rewrite examples, distribution gap analysis vs. your peers, and a recommended AXONIR plan based on your current IR stage.
Audit delivered within 48 hours. We'll schedule a 30-minute review call if you'd like to walk through the results together.
The audit is genuinely free. No auto-enrollment. No invoice. If the audit shows your filings are already excellent, we'll tell you and send you on your way.
Every week you wait is another filing that scores 4/10, reaches 12,000 people, and generates zero buy signals. Start the audit. See the gap. Fix it.
Get Free IR Audit →